Trade Secret follows three unlikely allies on a mission to protect polar bears from international commercial trade. Filmed over six years across 13 countries, the film exposes the sanctioned sale of hundreds of polar bears each year on the global market. But as the investigation deepens, it uncovers a disturbing truth: those entrusted with safeguarding the species may be entangled in their continued commercialisation. The film raises urgent questions about how we protect vulnerable wildlife in a world where the lines between protection and exploitation have become blurred.
Producers: Adam McKay, Abraham Joffe, Dom West, Louis Cooper Robinson
Director: Abraham Joffe
Cinematography: Dom West
Writer: N/A
Editing: Nico Bee
Sound: Tim Owens
Original Music: Jesse Watt
Abraham Joffe ACS is an internationally acclaimed Director, Producer, and Cinematographer known for his striking visuals and storytelling. He created the award-winning Netflix series Tales by Light (2014–2018), narrated by Jack Thompson, and produced Big Cat Tales for Animal Planet (2018–2020). A skilled underwater operator and drone pilot with over 25 years of diving experience, he has filmed on all seven continents. In 2017, he was named Australian Cinematographer of the Year by the ACS. He founded Sydney’s Untitled Film Works, produced the Southern Ocean episode of Netflix’s Our Oceans, and made his feature directorial debut with Trade Secret.